Best executive courses in Marketing in United States

The Wharton School

Wharton Finance for Executives

With financial factors of risk and value underpinning every business decision today, the days of finance operating as a stand-alone corporate function are long gone. Yet senior-level executives from non-finance areas such as legal, operations, engineering, and sales and marketing often lack the...

The Wharton School

Strategy and Management for Competitive Advantage

Good strategy is about making tough choices, and this becomes even more important during these current challenging economic times. Emphasizing the importance of strategic leadership, Strategy and Management for Competitive Advantage presents a comprehensive approach to strategy development that...

Harvard Business School

Managing Sales Teams and Distribution Channels

The Wharton School

Pricing Strategies: Measuring, Capturing, and Retaining Value

Pricing is the most critical profit driver in business, but it is also one of the least leveraged and understood. Most executives instead turn to increasing sales, advertising, and reducing inefficiencies, which are complex, slow, and costly. Pricing on the other hand can be changed quickly and...

The Wharton School

Advanced Corporate Finance

In today's global economy, identifying and responding to fast-moving financial developments requires an objective framework to analyze and evaluate the opportunities and risks. Senior-level finance executives need a firm grounding in issues like capital structure, risk management, financial...

The Wharton School

Analytics for Strategic Growth: AI, Smart Data, and Customer Insights

The pandemic has upended virtually every industry and business model, making the need for informed decision making more important than ever. Seismic disruptions in customer behavior now means that historical data may be less useful, so embracing a test-and-learn philosophy using business...

The Wharton School

Strategic Marketing for Competitive Advantage

In today’s highly competitive business environment, marketing is everyone’s business. No matter your work experience, if your role increasingly involves marketing responsibilities, you need a solid understanding of its core concepts, methods, and strategic perspectives. Strategic Marketing for...

The Wharton School

The Neuroscience of Business: Innovations in Leadership and Strategic Decisions

As technological advances reshape business in nearly every industry, many companies are still basing important decisions on questionnaires, focus groups, card swipes, and GPS tracking. But there are new, more accurate sources of information. Recent breakthroughs in neuroscience are helping us...

Harvard Business School

The Business of Entertainment, Media, and Sports

The Wharton School

Business Essentials for Executives

For executives who have moved into general management or taken on greater leadership responsibility in their current role, Business Essentials for Executives program will help develop the skills needed to make key business decisions with confidence and position their company for long-term...