Best executive courses in Marketing in India

Indian School of Business (ISB)

Value Creating Financial Strategies

This programme introduces professionals to strategic decision-making, using the financial management lens. You will discover how to enhance the market value of your organisation, through interactive business simulations and case studies. You will be introduced to financial statements, financial...

Indian Institute of Management Bangalore

Platform Business Models

Have you ever wondered why do firms like Amazon, Apple, Facebook, and Alphabet (Google) enjoy top valuations in the global stock market? What makes Uber the global corporation that is fast becoming the world’s largest transport company without owning a single car? What makes Airbnb the world’s...

Indian Institute of Management Bangalore

Machine Learning With Business Applications

Machine learning algorithms are part of artificial intelligence (AI) that imitates the human learning process. Machines are more powerful than the human brain at analysing data and gain insights about the business. Machine Learning (ML) algorithms have applications across various industries and...

Indian Institute of Management Bangalore

Finance for Decision Making – for Non-Finance Managers

Successful managers know that their decisions affect the profitability of the company, but are often puzzled by the numbers they deal with. The programme Finance for Decision making for Non-Finance Managers empowers the non-finance manager with an understanding of the numbers. The programme...

Indian Institute of Management Bangalore

Strategic Leadership Programme for IT Companies

The Strategic Leadership Workshop focuses on strategy and organization in information technology companies. At the outset, the workshop focuses on the questions: “how do IT managers identify and exploit growth opportunities?” and “what challenges arise as IT firms grow and how these can be met?”...

Indian Institute of Management Bangalore

Business Analytics – the Science of Data Driven Decision Making

The theory of bounded rationality proposed by Nobel Laureate Herbert Simon is evermore significant today with increasing complexity of the business problems; limited ability of human mind to analyze the alternative solutions and the limited time available for decision making. Introduction of...

Indian Institute of Management Indore

Communication, Presentation and Report Writing Skills

This programme will provide a blend of communication skills, with special focus on report writing and presentations Participants will be equipped with skills that will allow them to improve their skills for better written and presentation-based communication. Content Presentation...

Indian School of Business (ISB)

Accelerated Sales Force Performance

Maximise sales. Optimise team performance. The role of a successful sales force leader is multi-faceted and demanding. Especially since every business has the mandate of maximising sales, the sales force is vested with the massive responsibility of bringing sales processes, customer...

Indian Institute of Management Indore

Pricing and Revenue Management: Beyond Dynamic Pricing

Organizations face the challenge of selling the “right product” to the “right customer” at the “right time” for the “right price”. Revenue management (RM) techniques help in understanding that all customers are not similar, and some will be willing to pay extra for a suitable produced coupled...

Indian Institute of Management Calcutta

Becoming an Effective Sales Manager

This hands-on program puts emphasis on developing skills and competencies concerning sales function and roles. It aims to provide a broad understanding of emerging sales and marketing frameworks and contemporary approaches to growing business through effective selling. It will also focus on...