Best executive courses in Marketing in India

Indian Institute of Management Bangalore

Platform Business Models

Have you ever wondered why do firms like Amazon, Apple, Facebook, and Alphabet (Google) enjoy top valuations in the global stock market? What makes Uber the global corporation that is fast becoming the world’s largest transport company without owning a single car? What makes Airbnb the world’s...

Indian Institute of Management Bangalore

Machine Learning With Business Applications

Machine learning algorithms are part of artificial intelligence (AI) that imitates the human learning process. Machines are more powerful than the human brain at analysing data and gain insights about the business. Machine Learning (ML) algorithms have applications across various industries and...

Indian Institute of Management Ahmedabad

B2B Marketing

Business-to-business (B2B) marketing strategies are essential for encouraging innovation, increasing sales revenue, assisting in marketing penetration, and aiding in market entry for any organisation. B2B marketing strategies provide a framework for analysing an organisation’s strategies,...

Indian Institute of Management Ahmedabad

Big Data Analytics

IDC estimates that the market for big data and business analytics will grow from $150Bn in 2017 to more than 203Bn in 2020. Despite significant market potential, there is a dearth of analytical talent – data scientists (akin to the Wall Street quants of the 1990s), analysts and managers – to...

Indian Institute of Management Ahmedabad

Restaurant Management

According to a FICCI technopak report, the size of the Indian Food Services market in India (organized and unorganized) is estimated at INR 3,37,500 crore in 2017 and is projected to grow at a CAGR of 10% over the next 5 years to reach INR 5,52,000 crore by 2022. The food and beverage sector in...

Indian Institute of Management Bangalore

General Management Programme

Disruptive innovations, emerging digital technologies and global competition call for managers with an adaptive mindset and evolving competencies. Businesses need leaders who can contribute beyond their field of functional expertise. General Management Programme on IIMBx (GMPx) - Batch 2, has...

Indian Institute of Management Calcutta

Sports Management

India has a rich history of sport with many champions across various sports like Hockey, Cricket, Tennis, Badminton, Athletics etc. However, India is still not seen as a sports superpower at the global scenario, albeit a strong presence bordering on dominance in a few sports. In the recent years...

Indian Institute of Management Indore

Consumer Behaviour & Neuroscience

Marketers and researcher have been exploring to uncover the mysteries of persuading the consumers to buy their products/services. They have been striving to understand consumption behaviour to provide a memorable experience. From decades brand managers are continuously striving to comprehend...

Indian Institute of Management Calcutta

Customer Service Strategy: Profiting Through Value Creation, Customer Satisfaction, Loyalty, and Relationship

A passion for customer satisfaction is one way a market-oriented company builds superior profits. Companies with a strong market orientation see current and potential customers as key sources of profitability, cash flow, and earnings. Customers, products and assets are all important parts of...

Indian Institute of Management Indore

Communication, Presentation and Report Writing Skills

This programme will provide a blend of communication skills, with special focus on report writing and presentations Participants will be equipped with skills that will allow them to improve their skills for better written and presentation-based communication. Content Presentation...