January 15, 2025

This course will introduce you to the key social media platforms such as Facebook, Instagram, blogging, Twitter, YouTube and LinkedIn. Delegates will understand the benefits of social media marketing, develop the skills to use the core social channels more effectively, learn how to grow and...

You may have heard of “nudge” theory or “thinking fast and slow” and wondered why Governments and commercial organisations across the world are responding to today’s challenges by applying behavioural economics to make radical differences to their companies, brand and campaigns. Learn to change...

Account Based Marketing (ABM) is one of the most successful B2B marketing strategies in today’s disrupted and increasingly competitive marketplace. This interactive one-day workshop shows how ABM can help you systematically target, develop and win accounts that match your ideal client or customer...