June 17, 2025

Managing and leading marketing projects alongside a diverse range of colleagues, provides inevitable operational and people challenges. This course focuses on helping project managers and leaders to better set-up, direct and tactically control marketing projects that produce results. Delegates...

As product managers it’s our job to make sure our products and services address three key areas: Are they desirable - do they meet a market need? Are they feasible - can we actually deliver them? Are they viable - will they be profitable? In this course, we will help you to spot good...

LinkedIn is the no.1 social media platform for B2B lead generation. With around 100 million monthly active users the platform has powerful and granular B2B targeting capabilities for paid advertising. This course is designed to teach you best practice on how to run paid LinkedIn advertising...

This course is designed for marketers, copywriters, and creative professionals who want to gain a technical understanding of Generative AI and its applications in content production. The focus of this course is on learning the technical aspects of AI tools and techniques for generating text,...

The emergence of AI technologies has had a significant impact on B2B marketing, transforming the industry and presenting a wealth of remarkable opportunities. AI has revolutionised analysis, advertising, and lead generation, unlocking unparalleled potential to enhance marketing and business...