February 27, 2025

Understanding practical transaction structures for Mergers and Acquisitions and their financial tax, legal and accounting implications. This course is a component of the M&A Professional Certificate Prerequisite knowledge: Solid knowledge of financial statement analysis Basics of corporate...

This practical training course shows you how to increase traffic to your website and improve your conversion rate. Plan your website optimisation Search query research (SEO keyword research) Search competitors SEO measurement On-page SEO meta tags and content emphasise Off-page SEO...

Artificial Intelligence presents new opportunities for marketers to become more productive and effective. This interactive one-day course will explore how AI can assist with content planning, copywriting, visual moodboarding, image creation and video production. You will gain skills to leverage...

There's real potential for your B2B communications to motivate key influencers and decision-makers. In this interactive one-day workshop, you'll learn how to craft copy and content which engages people from the outset and encourages them to call or email. The course explores the distinction...

Your customers are much more demanding, much more discerning and are looking for much more for their money. Old, outdated, traditional methods of selling no longer work. The content of this course will give you the essential skills to position you ahead of your competitors, establish your...

This course is for anyone who wants to develop an effective and engaging digital content marketing programme. You will learn how to create content, identify audiences, understand different types of content, maximise reach through digital channels, create meaningful interactions and identify key...

This highly interactive course is designed to introduce you to the fundamentals of effective digital copywriting. You will get gain practical insights into how experienced writers approach the copywriting process by profiling audiences in order to develop relevant communications messages. You...

As the UK's lead organisation for film and the moving image, The BFI have developed a specialist course designed to help marketers shoot high quality videos on smartphones. In this practical two day course, we’ll teach you how to shoot and edit professional video using your smartphone or...

Marketers have a significant role to play when it comes to supporting businesses drive a more sustainable agenda and practice responsible marketing. This course provides marketers and business owners getting started with sustainability with a broad understanding of the sustainable landscape, and...