Nigel Pearcy

at The Chartered Institute of Marketing

Biography

The Chartered Institute of Marketing

Nigel worked for over 20 years in digital and off-line marketing communication, encompassing design, branding, DM, advertising and promotional fields. He has held MD & CEO positions for leading Independent and Group European & Worldwide marketing services businesses, managing and motivating up to 125 staff at a time.

He has spent much of his time working at board level with international companies including Heinz, Burger King, Mercedes-Benz, BP, Danone, BT Cellnet/O2, Wella, Black & Decker & IBM on maximising their brand, marketing & communication efforts to generate extra sales and profits. His work has been recognised with many international marketing, promotional, sponsorship and DM effectiveness awards.

Additionally he has held a directorship for the MCCA industry body, been a guest speaker at The Institute of Practitioners in Advertising and provided training for the Chartered Institute of Marketing and the Institute of Credit Management.

Nigel believes in achieving commercial and profitable growth of businesses and their staff; through good business planning and modelling, effective management, marketing and training to ensure delivery for all stakeholders.

Courses Taught

Read about executive education

Other experts

Antonio Moreno Garcia

Antonio (Toni) Moreno-Garcia is Associate Professor of Operations at the Kellogg School of Management. He received his PhD in Operations and Information Management from The Wharton School of the University of Pennsylvania and has been at Kellogg since 2011. His research focus is on empirical oper...

Bülent Gögdün

Bülent Gögdün focuses at ESMT Berlin on technology-based industries and executive coaching. Having studied mechanical engineering, Bülent enjoys working with technology companies. His four years of work experience as a consultant at the Boston Consulting Group triggered a personal search for alte...

Kevin Outterson

Professor Outterson teaches health law and corporate law at Boston University, where he co-directs the Health Law Program, currently ranked #2 in the country by US News. He serves as the editor-in-chief of the Journal of Law, Medicine & Ethics; faculty co-advisor to the American Journal of La...

Looking for an expert?

Contact us and we'll find the best option for you.

Something went wrong. We're trying to fix this error.