Mads Højlyng
, at CBS Executive
Biography
CBS Executive
Presentation
I am a longtime student of practical rhetoric in organizational contexts. My main interest is teaching rhetorical skills (be it in speech, writing or visually) and how rhetorical competences are used in work life. Furthermore I take an interest in university didactics and the ongoing debate about the role of academic studies for the labor market and society as a whole. Outside CBS I freelance and am currently writing a book for Samfundslitteratur on the use of visual presentations in the contemporary classroom.
Courses
Oral Communication (IMK).
Supervision
I supervise bachelor’s and master’s theses within the fields of practical organizational communication, rhetorical criticism and organizational culture. I am firmly rooted in qualitative methodology and hermeneutics.
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