The Chartered Institute of Marketing


Big Data and your real customer- Graham Hansell, CIM Course Director


The Chartered Institute of Marketing
Course Director

Graham Hansell has over 18 years’ experience in digital marketing, originally working for the UK's first web directory and then as founder and owner of the UK's first website optimisation company. Graham is very experienced in planning and executing everything from short burst web campaigns through to large global digital marketing programmes. He excels in delivering his wide experience to delegates within an easy to understand framework and using practical real world examples.

Graham has built a formidable reputation as a leading authority on the planning, implementing and future direction of search and social marketing. He is currently the Course Director for The Chartered Institute of Marketing (CIM), running courses on Digital, Email, Social Media and Search Marketing. Graham’s strategic input and market guidance has enabled his clients to maximise on the commercial benefits of search and digital media. His long standing philosophy that “Profit by being Found” and methodology of planning across the Owned, Paid & Earned media has enabled his client’s to accomplish swift return on their Investment.

Read about executive education

Other experts

Iraj Ispahani is CEO of Ispahani Advisory Ltd and based in London.He is a Director and Board Member of MM Ispahani Ltd a 195 year old family business headquartered in Bangladesh. His area of responsibility is corporate development. Previously Mr Ispahani was a Senior Client Partner and Global H...
Cornelius Schaub is a strategy consultant, facilitator, coach and decision analyst. He is the co-founder and CEO of the Decision Institute, a strategy consultancy focused on positive social change, and Head of Consulting and Business Development at PHINEO, a non-profit organisation strengthening ...
About Prior to becoming dean of the Quinlan School of Business, Kevin Stevens served DePaul University for more than 25 years. Under his direction, the School of Accountancy and Management Information Systems grew from approximately 800 undergraduates to more than 1,200, while also securing more ...