Alistair Welham
at Imperial College London
Schools
- Imperial College London
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Biography
Imperial College London
Marketing Director with a successful track record in Financial Services, Property Market, and Car Retailing. Career built on launching and developing brands (Mercedes-Benz Direct), establishing new businesses and propositions (Virgin Money), whilst always focusing on the bottom line. Particular expertise in start-ups (Hamptons Financial Services) , digital & on-line marketing (AXA Elevate), improving customer experience, brand development, creative customer communications (Nationwide Champion Saver Range). Excited by change and passionate about people I relish the opportunity to build businesses that challenge the status quo and bring rewards to owners, stakeholders, and customers alike.
Specialities: Brand Management, Marketing Comms, ABL and BTL Advertising, Direct Marketing, E-Commerce, Product Management, NPD, PR, Internal & External Comms, Events, Sponsorship & Promotions, CRM, Data Management, Insight, Customer Experience and Digital Marketing
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