Alicia Herrera

Associate Professor at IE Business School

Schools

  • IE Business School

Expertise

Links

Biography

IE Business School

Talent professional with a background in Marketing and Communications, experienced in leading end-to-end international Talent projects across Europe, North America, and Latam. Energetic, multilingual, open-minded, creative, and versatile team player. Passionate about people, culture and life.

Companies

  • Head of TA&L User Experience & Insights UCB (2021)
  • Associate Professor IE Business School (2020)
  • Talent Manager Ferrovial (2014 — 2020)
  • Training for Account Executives. Co-creator and teacher. The Atomic Garden, Advertising School (2012 — 2016)
  • Founding Member 3miligramos - Marketing Services (2009 — 2014)
  • Head of Events & Communications Actúa (2002 — 2006)
  • Account Supervisor Proximity Madrid (1999 — 2002)
  • Account Executive McCANN WORLDGROUP Spain (1998 — 1999)

Education

  • Resilient Leadership, Organizational Leadership Ashridge Executive Education, Hult International Business School (2020 - 2021)
  • Bachelor's degree in Communication Sciences Universidad Complutense de Madrid (1993 — 1998)
  • Bachelor´s Degree in Psychology Universidad Nacional de Educación a Distancia - U.N.E.D (Spanish Distance University)
  • Abitur Deutsche Schule Madrid (1989 — 1993)

Read about executive education

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