Neil Hoyne

Chief Measurement Strategist, Google; Senior Fellow, The Wharton School at The Wharton School

Biography

The Wharton School

Acclaimed globally for exploration of paradigm-shifting analytics that illuminate our understanding of customer relationships, Neil is sought internationally as a keynote speaker, a lecturer at top business schools, and a contributor in multiple patents. Further, as Google’s chief analytics evangelist and global head of customer analytics, he pioneers strategies for customer lifetime value, marketing attribution, dynamic pricing, content personalization, and truly democratized data. Neil unapologetically champions the universal accessibility of data-driven actionable insights shared by loyal and enthusiastic brand defenders.

Courses Taught

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