Elena Jelenkovik

Over 20 years experience in LEADERSHIP, STRATEGY, MARKETING, COMMUNICATION, SALES and CUSTOMER OPERATIONS

Highly analytical in the approach of defining strategies and implementation of different tools and tactics, in order to achieve excellence in fulfilling organizational strategic objectives. Proven record - industry development, corporate affairs, product development, pricing and communication in product and service industries as well as NGOs. Significant know how and experience in market research, analyzing customer behavior and customer relationship management, integrated marketing communication. Team player and leader, constantly seeking for new professional and private challenges which will make positive difference in the society.

Specialties: Lobbying, Marketing, sales and communication strategies, Product development, Pricing, Research, Media and PR, CRM, CSR, Customer operations (segmentation, acquisition, retention, customer value, loyalty), Market Intelligence, Competitive Intelligence, Telecoms, Mobile, Banks, Wine industry, Education management, HR tools and practices.

Experience

• Executive Director
  M6 Educational Centre Skopje

• Executive Director
  Wines of Macedonia

• Visiting Lecturer
  University American College Skopje

• Marketing Manager, Communication manager
  Tikves Winery

• member
  internations

• Project manager BES
  Business Excellence Show

• Marketing Director - Head of Marketing and product development Department
  TTK Bank

• Marketing Manager & Team Leader Pricing
  T-Mobile Macedonia

• Mathematics teacher / Coordinator of Local Cisco Academy
  High school "Braka Miladinovci"

Education

• University of UN - European Center for Peace and Development
  Master, Marketing

• University for Peace (UPEACE) - UN Mandated
  PhD ongoing , Strategy

• Schulich School of Business - York University
  Leadership program

• Sts Cyril & Methodius University - Skopje
  BS Graduated mathematician

• Korchagin

• ECPD
  PhD