Bret Baker

Bret has worked in quantitative analytics for over 12 years in a variety of roles, starting his career as a consulting actuary before moving into marketing analytics within the pharmaceutical industry. During his career, Bret has focused on providing strategic business and marketing insights using data and predictive modeling as the backbone. Bret has worked within a number of industries outside healthcare as well, including oil and gas, non-profit, finance, and mining/exploration.

Bret has a BS in mathematics from Penn State University and an MBA in marketing from Villanova University. Bret currently works at Villanova University as an adjunct professor in the management department. He also serves as an Associate of the Society of Actuaries.

Education

• Master of Business Administration (M.B.A.) Villanova University
• BS Penn State University
• Conestoga Senior High School

Companies

• Advisory Council Member, Center for Business Analytics Villanova School of Business (2021)
• Senior Director, Data Science Solutions BLEND360 (2020)
• Adjunct Professor Villanova University (2015)
• Vice President, Data and Analytics POCN (2019 — 2020)
• Director Of Analytics Merkle (2018 — 2018)
• Associate Director, Analytics Merkle (2016 — 2018)
• Senior Manager, Marketing Analytics PDR, LLC (2013 — 2016)
• Senior Associate - Analytics Mercer (2011 — 2013)
• Associate Mercer (2007 — 2011)