Alexis Mavrommatis
Associate Professor Of Marketing at ESADE Business School
Biography
ESADE Business School
University of Cambridge (Sustainable Leadership) and Harvard Business School executive graduate. PhD, and MSc in Retail Management from the University of Stirling. Worked for Carrefour and as a senior consultant for JDV The Retail Company, developing innovative store concepts for retailers and manufacturers (Carrefour, P & G, Coca-Cola, Masterfoods). Member of Advisory Board in Avicanna a Canadian Biopharmaceutical Company. He was the Deputy Director for Pedagogical Innovation at EADA Business School, and teaches and researches in the areas of Marketing, Retailing, Multichannel strategies, Social Entrepreneurship.
He is a visiting professor at Swinburne Business School's Customer Experience & Insight (CXI) Research Group (Australia), Athens University of Economics and Business (AUEB), ITAM Business school (Mexico), Australian Centre of Retail, Monash University (Australia), NEOMA Business School (France). In 2012 he was ranked 33rd Business Professor according to The Economist.
His latest academic publications are in the European Journal of Marketing regarding consumers' reactions to variety reduction in grocery stores and in Business Horizon on how marketers can leverage on AI
Education
- Executive Education University of Cambridge (2012 — 2012)
- Harvard Business School (2010 — 2010)
- Executive Education, ESADE Business School (2004 — 2004)
- PhD The University of Stirling (1998 — 2004)
Companies
- Associate Professor Of Marketing ESADE Business & Law School (2019)
- Member of the business advisory board Avicanna Inc. (2019)
- Adjunct Professor Customer Experience & Insight Research Group, Swinburne University of Technology (2018)
- Member of the Advisory Board The Purple Elephant Campaign (2013)
- Deputy Director Pedagogic Innovation EADA Business School (2017 — 2019)
- Director Centre For Retail Leadership EADA Business School Barcelona (2015 — 2019)
- Initiator/Member of the EADA Centre of Retail Management EADA Centre of Retail Management (2009 — 2019)
- Full Time Professor EADA (2004 — 2019)
- Visiting Professor ACRS Monash University (2014 — 2018)
Videos
I European Green Commerce Congress - Alexis Mavrommatis EADA Business School
Center for Retail Leadership
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