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Dale Carnegie Training

How to Cold Call and Build New Customers

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Description

Cold calling has never been tougher. As soon as the prospect figures out you're a sales person the immediate responses are "no budget," "we're in a purchasing freeze", or "call me in six months if things are any better."

But we all know that there is money available to buy if a prospect sees real value in the product or service offered. The challenge is to get your value proposition in front of the prospect in such a compelling way that you turn off the automatic "no" response.

During this interactive course you will work with an instructor to take the stress out of cold-calls, improve your hit ratio, and learn how to deliver your value statement.

This workshop will help you:

  • Use effective power phrases to gain appointments
  • Be poised and confident when cold calling
  • Use language that gets prospects excited

Outline

After this seminar, you will be able to:

  • Use effective power phrases to gain appointments
  • Be poised and confident when cold calling
  • Use language that gets prospects excited
  • Appeal to buyers’ needs, wants, and interests
  • Maintain a positive attitude toward cold calling

Who should attend

Sales people, account executives, appointment setters, inside sales representatives, and sales managers – anyone who wants to develop new business through successful cold calling.