Kartik Hosanagar

John C. Hower Professor at The Wharton School


The Wharton School

Kartik Hosanagar is the John C. Hower Professor of Technology and Digital Business and a Professor of Marketing at The Wharton School of the University of Pennsylvania. Kartik’s research work focuses on the digital economy, in particular the impact of analytics and algorithms on consumers and society, Internet media, Internet marketing and e-commerce.

Kartik serves as a department editor at the journal Management Science and has previously served as a Senior Editor at the journals Information Systems Research and MIS Quarterly. He is a ten-time recipient of MBA or Undergraduate teaching excellence awards at the Wharton School and has been recognized as one of the world’s top 40 business professors under 40. Kartik’s research has received several best paper awards. Kartik cofounded and developed the core IP for Yodle Inc, a venture-backed firm that was acquired by Web.com. Yodle was listed by Inc. Magazine among America’s fastest growing private companies. He has served on the advisory boards of Milo (acq. by eBay) and is involved with many other startups as either an investor or board member. His past consulting and executive education clients include Google, American Express, Citi and others. Kartik was a co-host of the SiriusXM show The Digital Hour.

Kartik graduated at the top of his class with a Bachelors degree in Electronics Engineering and a Masters in Information Systems from Birla Institute of Technology and Sciences (BITS, Pilani), India, and he has an MPhil in Management Science and a PhD in Management Science and Information Systems from Carnegie Mellon University.

Awards and Honors

  • Best Information Systems paper published in Management Science, 2013-2016
  • Finalist, Best Information Systems paper published in Management Science (for papers published 2012-2015), for “Do I Follow My Friends or the Crowd? Information Cascades in Online Movie Ratings”, 2016
  • “Goes above and beyond the call of duty” award recipient, 2010
  • One of ten faculty nominated by the MBA student body for the Helen Kardon Moss Anvil Award, 2010
  • MBA Excellence in Teaching Award, 2007
  • Wharton Class of 2009 “Goes above and beyond the call of duty” award recipient, 2007


Courses Taught

Read about executive education

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