Danit Ein-Gar

I completed my BA, MBA and PhD at the Hebrew university, Jerusalem, Israel. I did my post-doc at Stanford. Since then I am a faculty member at the marketing department of Coller School of Management. During 2016-2017 I was a visiting professor at Hass School of Business, University of California, Berkeley USA.

My research mainly focuses on the juncture of personality and contextual circumstances and their joint influence on consumption and pro-social behavior. Specifically, I explore how different aspects of the marketing communication can enhance donation giving to benefit individuals in need, charitable organizations and society as a whole.

Fields of Research

• Donation giving and pro-social behavior, Self-control

Courses

• Marketing Research Seminar, PhD program
• Marketing Management, Executive MBA
• Marketing Management, MBA
• Principles in Marketing, BA
• Integrated Marketing Communication, MBA
• Marketing Communication in The Digital Age, BA
• Consumer Behavior, MBA
• Behavioral Science, MBA

Education

• 2005 PhD Marketing & Organizational Behavior
• 2001 MBA (with honors)
• 1997 BA, Sociology