Daniel Serrot

Daniel Serrot has more than 20 years of professional experience in leading companies such as General Motors, Shell, Telefónica and Citibank, in the areas of sales, marketing , new business development and cash management . He has worked on corporate strategy projects in different industries and company valuation. He has extensive experience in transmitting financial knowledge to executives and collaborators in commercial and marketing areas .

One of his areas of specialization is entrepreneurship , applying in detail the process of creating a business plan with all its strategic components, marketingand commercial, economic and financial to analyze and develop new business opportunities. He carries out coaching activities for start-up projects , advising entrepreneurs in the different stages of their ventures, as well as in the corporate world.

He has served as OnStar Sales and Marketing Manager at General Motors for Argentina and Brazil, where he was responsible for launching the first connected car in Argentina. MBA from HEC Paris, Master in Finance from Torcuato Di Tella University and GCPCL from Harvard Business School.