Chelsea Hammond

Dr. Chelsea Hammond teaches a variety of marketing courses, specializing in analytics and data integration. She is also the Program Director of the online Marketing Analytics certificate through Penn State’s World Campus. Prior to joining the Penn State Smeal College of Business, Dr. Hammond spent more than a decade in the market research and marketing analytics industry, where she helped the world's most iconic and well-known brands leverage data to drive business success.

Experience

• Penn State University - Smeal College of Business
  • Clinical Associate Professor of Marketing Jul 2022 -
  • Clinical Assistant Professor of Marketing Jan 2016 - Jul 2022
• Forrester - Director, Data Operations & Insights Apr 2011 - Sep 2015
• acturus (acquired by MetrixLab)
  • Senior Marketing Scientist & Director of Knowledge Management 2009 - 2011
  • Analyst / Statistician 2008 - 2009
• University of Connecticut - Instructor 2005 - 2008

Education

• University of Connecticut - Ph.D., Communication Science 2005 - 2009
• Southern Connecticut State University - M.S., Library Science
• University of Connecticut - B.A., English & Philosophy