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Haas School of Business

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The Paradox of Choice, Barry Schwartz

Biography

Haas School of Business

Education
Ph.D. in Psychology, University of Pennsylvania, 1971
M.A. in Psychology, University of Pennsylvania, 1969
B.S., New York University, 1968
 
Positions Held
At Haas since 2016
2016 – present, Lecturer, Haas School of Business
Spring 2014, Visiting Professor, Stern School of Business, New York University
1994 – present, Dorwin P. Cartwright Professor of Social Theory and Social Action, Swarthmore College
- Chair, Department of Psychology, 2012-13 - Associate Provost, 1996-1999 - Chair, Department of Psychology, 1995-1996

1983 – 1994, Professor of Psychology, Swarthmore College
1984 – 1985, Professor of Psychology (Resigned Post), University of Pennsylvania
1978 – 1983, Adjunct Associate Professor of Psychology, University of Pennsylvania
1976 – 1983, Associate Professor of Psychology, Swarthmore College
- Department Chair 1979-1986

1971 – 1976, Assistant Professor of Psychology, Swarthmore College
Current Research and Interests
- Work satisfaction - Choice - Practical wisdom - Relation between economics and psychology - Decision making

Selected Papers and Publications
- What does it mean to be a rational decision maker?  Journal of Marketing Behavior, 1, 113-146. - Multiple types of motives don’t multiply the motivation of West Point cadets.  Proceedings of the National Academy of Sciences, 111, 10990-10995 [On line June 30]. (With Amy Wrzesniewski, Xiangyu Cong, Michael Kane, Audrey Omar, and Thomas Kolditz). - Too much of a good thing: The challenge and opportunity of the inverted-U.  Perspectives on Psychological Science, 6, 61-76. (with A. M. Grant). - Maximizing versus satisficing: Happiness is a matter of choice.  Journal of Personality and Social Psychology, 83, 1178-1197. (With A. Ward, J. Monterosso, S. Lyubomirsky, K. White, & D.R. Lehman). - Books
The Battle for Human Nature (1986)
The Costs of Living (1994)
The Paradox of Choice (2004)
Practical Wisdom (2010)
Why We Work (2015)

Teaching
- Thinking, Judgment and Decision Making - Practical Wisdom - Psychology of Happiness - Work, Wisdom, and Happiness

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