Andrey Simonov

Andrey Simonov is an Associate Professor of Marketing at Columbia Business School. His research covers various topics related to the marketing and economics of media products, such as measuring advertising effectiveness, media persuasion, product design, and competition in media and digital product markets. Andrey’s papers have been published in top academic journals including Marketing Science, Journal of Marketing Research, Quantitative Marketing and Economics, and Journal of Political Economy, and have received multiple awards and grants. Before joining Columbia, Andrey got a Ph.D. from the University of Chicago Booth School of Business, M.Phil. in Marketing and M.Sc. in Econometrics and Mathematical Economics from Tilburg University (the Netherlands), and B.Sc. in Economics from Lomonosov Moscow State University (Russia).

Education

• Doctor of Philosophy (PhD) The University of Chicago Booth School of Business (2012 — 2017)
• Master of Philosophy (M.Phil.) Tilburg University (2011 — 2012)
• Master of Science (M.Sc.) Tilburg University (2010 — 2011)
• Bachelor of Arts (B.A.) Lomonosov Moscow State University (MSU) (2006 — 2010)

Companies

• Associate Professor Columbia Business School (2021)
• Assistant Professor Columbia Business School (2017 — 2021)
• Research Intern Microsoft (2015 — 2015)
• Research Intern Microsoft (2014 — 2014)

Skills

• Econometrics
• Economics
• Matlab

Other

Stata, Statistics, Data Analysis