XCPD-462 Managing a Franchise Business

School of Continuing Studies

School of Continuing Studies

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Read more about Marketing

Marketing courses will plunge you into the vast field of marketing. In these courses, you will learn a variety of topics that cover each stage of runn...

About the course

It takes a strong concept, high quality marketing and many other elements to build a successful franchise company. A franchise business has many unique and diverse needs that must be effectively addressed through a dedicated management system. This course will evaluate the various approaches used by a broad spectrum of franchise companies to identify, evaluate and even challenge traditional thinking. This session will cover the following key related areas:

  • Franchise Relations: Jan Gilbert, Partner, Gray Plant Mooty
  • Franchise Systems & Support: Iric Wexler, VP, The Cleaning Authority
  • Dispute Resolution: Chuck Kincade, Delta Resolutions
  • Operations Excellence: David Worthen, Partner, Quarles & Brady, LLP
  • Site Selection & Territory Planning: Dr. R. Sukumar, CEO, Optimal Strategix Group
  • Strategic Growth Planning: Andrew Sherman, Partner, Seyfarth Shaw LLP

Note: Speakers subject to change based on availability.

Course Objectives

At the completion of the course, a successful student will be able to:

  • Discuss best practices in franchising management
  • Assess common franchise systems, support and monitoring
  • Develop new approaches to managing an existing or new franchise&

XCPD-462 Managing a Franchise Business at School of Continuing Studies

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Read more about Marketing

During Marketing courses, you will learn how to develop a business idea and create the right website to promote your product. You will gain the skills to analyze your business performance and make key decisions that improve the efficiency of your bus...

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

We are happy to help you find a suitable online alternative.