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Full disclaimer.About the course
Improve the impact of corporate affairs across your organisation and on an individual business leader basis. Attendees of the Corporate Affairs Academy benefit from a balance of academic research and functional best practices.
The Academy focuses on three core, interrelated themes:
- Reputation research, theory and thinking
- Reputation engagement, trends and practices
- Professional development as reputation experts; high-value purpose, practices and resources
The Academy is delivered over the course of two sessions. Each session features a dinner at one of Oxford’s historic colleges.
At the end of the sessions, you will be equipped with practical steps for immediate implementation in your organisation.
Run by the Oxford University Centre for Corporate Reputation - our aim is to enable you to make a more strategic and valuable contribution to your business by providing you with an opportunity to connect with the latest academic research in the field and share experiences, ideas, and best practice with expert faculty and a global peer group of Corporate Affairs Directors.
The benefits
To you
- Develop senior corporate affairs contacts globally
- Opportunity to shape the future of corporate affairs
- Enhanced impact at Board level
- Ongoing access to the latest research and events
To your business
- Enhanced strategic direction
- Improved business efficiency
- Strategies to minimise risk
Programme outline
First session: 16–17 April 2019
Covers the core concepts related to reputation, alongside current research and theoretical frameworks.
Second session: 1–2 October 2019
Explores the challenges in shaping corporate reputation, research trends and looks at how theoretical concepts have been applied in practice.
Find out about the research from the programme.
The 2018 Corporate Affairs Academy met twice in Oxford – in April and October. Our Corporate Affairs Academy 2018 report summarises these sessions, capturing the core connecting insights and recommendations that help the function to truly demonstrate its strategic value.
The 2018 report 'Corporate affairs - Embedding Corporate Affairs in Business Performance’ has been created for Senior Corporate Affairs Executives. Some highlights from the report include:
- Building a framework for linking reputation to strategic goals
- A focus on activism and campaigning for competitive advantage and risk mitigation
- The skillset that corporate affairs needs to develop to maximise its contribution
Who should attend
The Corporate Affairs Academy is for senior corporate affairs directors of major international companies.
Trust the experts
Stewart Presser
Stewart is an experienced corporate affairs advisor and communications leadership mentor. He is a co-lead on Saïd Business School’s Corporate Affairs Academy. A fellow of the Royal Society of Arts and of the Chartered Institute of Public Relations, Stewart has 25 years' corporate, financial, rep...
Rupert Younger
Rupert Younger is Director of the Oxford University Centre for Corporate Reputation, which he founded in 2008. He is a leading commentator on reputation matters relating to corporations and institutions around the world. He is also a co-founder of the Finsbury Group, the financial communications ...
Basil Towers
Basil Towers works with the Centre for Corporate Reputation and Executive Education on research and teaching programmes, such as the Corporate Affairs Academy, which he helped to establish. Basil Towers is the principal of Tie-stone. He advises on trust and reputation as assets that determine bu...
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The Oxford Corporate Affairs Academy