Ying Wang
Assistant Professor at Youngstown State University
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Biography
BIO
Ph.D. with record of success as a scholar, instructor, and consultant in a variety of fields including international marketing, integrated marketing communication, e-Marketing, marketing research, advertising and public relations. Extensive industry experience. Team player with ability to excel under pressure. Skilled at teamwork, conflict management, time management. Excellent creative and interpretive skills. Bilingual. Proficient computer skills.
RESEARCH INTERESTS
- Advertising and New Media, Luxury Brands, Country Branding, Cross-cultural marketing communication, cross-cultural adaptation
TEACHING INTERESTS
- Global Marketing Communication, Advertising and Public Relations, IMC Campaign, media planning, and e-marketing
Education
- Master Kent State University (1996 — 1998)
- BA Renmin University of China (1989 — 1993)
- High school Henan Experimental Middle/High School (1983 — 1989)
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