Stephanie Tully

Assistant Professor of Marketing at Stanford Graduate School of Business

Assistant Professor of Marketing at USC Marshall School of Business

Schools

  • Stanford Graduate School of Business
  • USC Marshall School of Business

Links

Biography

Stanford Graduate School of Business

Stephanie Tully is Assistant Professor of Marketing at Stanford University. She holds a PhD in marketing from New York University’s Stern School of Business. She examines financial decision making and the influence of consumers’ financial situation on their preferences and decisions. In addition, she explores how and why consumers purchase experiences as well as factors that influence consumers’ evaluation of their experiences. Much of her research examines the intersection of these two research areas. Her research has been published in the Journal of Consumer Research, Journal of Experimental Psychology: General, Journal of Personality and Social Psychology, and the Journal of Retailing. Her research has been awarded honorable mention for the Robert Ferber Award and winner of the Society for Consumer Psychology’s dissertation proposal competition. She is on the editorial review board for Journal of Consumer Research and is an ad hoc reviewer for several journals including Journal of Marketing Research, Journal of Consumer Psychology, and International Journal of Research in Marketing.

Academic Degrees

  • PhD, Marketing, New York University, 2015
  • MPhil, Marketing, New York University, 2014
  • BS, Business Administration, University of San Francisco, 2005

Awards and Honors

Robert Ferber Award (best interdisciplinary dissertation article published in the latest volume of JCR), Honorable Mention, 2016 Milton Reynolds Fellowship, 2014-2015 AMA Sheth Consortium Fellow, 2014 Society for Consumer Psychology Dissertation Proposal Competition, Winner, 2013 NYU-Stern Letter of Commendation for Teaching Excellence, 2013 Doctoral Fellowship in Marketing, 2010-2014 Nominee for valedictorian, McLaren School of Business, University of San Francisco, 2005 Beta Gamma Sigma, 2005 University Scholar (academic scholarship award), University of San Francisco, 2001-2005

USC Marshall School of Business

Stephanie Tully is Assistant Professor of Marketing at the University of Southern California. Professor Tully conducts research on consumer experiences which explores both how and why consumers decide to purchase experiences as well as factors that influence consumers’ evaluation of their experiences. She is also very interested in financial decision making and the influence of consumers’ financial situation on their preferences and decision making. Professor Tully is an ad hoc reviewer for several journals including The Journal of Consumer Research and the Journal of Marketing Research. She teaches the undergraduate marketing fundamentals course at the Marshall School of Business.

Education

  • Doctor of Philosophy (Ph.D.) NYU Stern School of Business (2010 — 2015)
  • B.S. University of San Francisco (2001 — 2005)

Companies

  • Assistant Professor of Marketing Stanford University (2019)
  • Assistant Professor of Marketing University of Southern California (2015 — 2019)
  • Doctoral Student in Marketing NYU Stern School of Business (2010 — 2015)
  • Project Manager for Product Management Eze Castle Software (2008 — 2010)
  • Service Manager Hillstone Restaurant Group (2005 — 2007)
  • Account Coordinator Intern Connecting Point Communications (2005 — 2005)

Skills

  • Analytics
  • Marketing
  • SPSS

Other

Market Research, Product Management, Data Analysis

Read about executive education

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