Patrick Kaufmann

Patrick Kaufmann is an Everett W. Lord Distinguished Faculty Scholar and Professor of Marketing. He joined BU’s faculty in September 1998 and was Chair of the Marketing Department from 2001 until 2012. Professor Kaufmann received a BA in Economics from Georgetown University in 1968, a JD from Boston College Law School in 1974, an MBA from Wharton in 1980, and a Ph.D. in Marketing from Northwestern University in 1985. From 1985 to 1991, he was an Assistant Professor at the Harvard Business School, and from 1991 to 1998, he was an Associate Professor and Professor of Marketing at Georgia State University. Professor Kaufmann’s research is in the areas of franchising, channels of distribution and public policy and has published articles in a wide variety of scholarly journals including the Journal of Consumer Research, Journal of Marketing, the Journal of Law and Economics, the Journal of Public Policy & Marketing, and the Journal of Retailing. He serves on the Editorial Boards of the Journal of Retailing and the Journal of Public Policy & Marketing. He is a member of the International Society of Franchising, served on its executive committee from 1992 to 2014 and chaired the ISOF in 1992 and 2010.

Education

• PhD, Kellogg/Northwestern University, 1985
• MBA, Wharton/University of PA, 1980
• JD, Boston College Law School, 1974
• BA, Georgetown University, 1968

Academic Work Experience

• 2009-present Everett W. Lord Distinguished Faculty Scholar
  Boston University
• 2013 Visiting Scholar, Rosenberg Franchise Center
  University of New Hampshire
• 2001-2012 Chair of Marketing Department
  Boston University
• 2005 Visiting Scholar
  Harvard Business School
• 1998 - 2001 Professor of Marketing (tenured)
  Boston University
• 1997 - 1998 Professor of Marketing
  Georgia State University
• 1991 - 1997 Associate Professor of Marketing (tenured 1993)
  Georgia State University
• 1984 - 1991 Assistant Professor of Business Administration
  Harvard Business School
• 1984 Lecturer
  Kellogg Graduate School of Management
  Northwestern University
• 1983 - 1984 Lecturer
  Northwestern University (Evening Division)

Selected Publications

• Hsu, L., Kaufmann, P., Srinivasan, S. (2017). "How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?", Journal of Retailing, 93 (3), 350-368
• Hsu, L., Kaufmann, P., Srinivasan, S. (2017). "How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?", Journal of Retailing, 93 (3), 350-368
• Lawrence, B., Kaufmann, P. (2011). "Identity in Franchise Systems: The Role of Franchisee Associations", Journal of Retailing, 87 (3), 285-305

Awards And Honors

• 2014, Broderick Prize for Service to the Doctoral Program