Lea Dunn

Assistant Professor of Marketing at Foster School of Business

Foster School of Business

Education

  • PhD The University of British Columbia (2014)
  • BA Reed College (2007)

Academic Expertise

  • advertising
  • brand management
  • business to consumer marketing
  • consumer behavior
  • consumer segmentation

  • social media

Current Research

  • Brand Attachment, Consumer-Brand Relationships, Consumer Complaining Behavior, Social Influence

Courses Taught

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