Isa Moll De Alba Mendoza
Lecturer, Department of Marketing in ESADE, Prof. Ajud.Doctor URL, Academic Manager Master of Science in Marketing Management, Master of Science in Marketing Management at ESADE Business School
Biography
ESADE Business School
She completed her PhD degree in Management (Universitat Politècnica de Catalunya, 2006) and holds an MBA (ESADE), a CEMS Master (Universität St. Gallen) and a Bachelor of Business Administration (ESADE).
Throughout her career she has combined teaching with consulting in marketing, entrepreneurship and design management for public and private companies and institutions, among them Manpower, Sony, Novartis, etc. She has collaborated in the publication of several books on marketing and design as well as articles and essays. She has participated in national and international marketing and design congresses. She has been accredited as a professor by ANECA.
She is currently Lecturer in the Department of Marketing Management, Senior Researcher for the Chair of Design Management, and Director of the MSc in Marketing Management Programme at ESADE
Education
- Phd in Management. Universitat Politècnica de Catalunya
- Licenciatura en Administración y Dirección de Empresas. Esade
- CEMS Master. CEMS
Areas of interest
- Marketing
- Strategic planning
- Design management
- Branding
Videos
ESADE's MSc in Marketing Management - Isa Moll PhD
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