Hema Yoganarasimhan

Education

• PhD Yale University (2009)
• MPhil Yale University (2008)
• MA Yale University (2006)
• BTech Indian Institute of Technology (2004)

Academic Expertise

• big data
• digital marketing
• pricing strategies

Current Research

• Digital marketing, social influence models, auctions, fashion, online search, reputation systems

Positions Held

• Faculty Affiliate, Center for Statistics in the Social Sciences, University of Washington, since 2016
• Assistant Professor and Foster Faculty Fellow, Michael G. Foster School of Business, University of Washington, since 2014
• Adjunct Assistant Professor, Computer Science and Engineering, University of Washington, since 2014
• Adjunct Assistant Professor, Department of Economics, University of Washington, since 2014
• Assistant Professor of Marketing, Graduate School of Management, UC Davis, 2009-2014

Honors and Awards

• MSI Young Scholar, 2015.
• Foster Faculty Fellowship, 2014-present.
• Winner, John D.C. Little Best Paper Award, 2013.
• Winner, Frank M. Bass Outstanding Dissertation Award (2012)
• Finalist, John D.C. Little Best Paper Award (2012)
• Management Science Meritorious Service Award (2012)
• Adobe Research Grant (2012)
• UC Davis Small Grant in Aid of Research (2010, 2011)
• Winner, MSI Clayton Doctoral Dissertation Proposal Competition (2008)
• Fellow, AMA-Sheth Doctoral Consortium, Columbia, Missouri (2008)
• Fellowship, Yale University (2004-2009)