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INSEAD Business School
Kellogg School of Management

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The 3 principles of modern marketing

Biography

INSEAD Business School

Areas of specialty are marketing strategy, new product development and marketing research. Prof. Maoz is the Head of MBA programs at the Ono Academic College in Israel and teaches Marketing (New Products and Services, Marketing Research) to both regular MBA students and Executive MBA students at Kellogg every summer.

Prof. Maoz is the founder and former academic director of EMBAIM – an executive MBA program in integrative management at the Hebrew University of Jerusalem. He consults and lectures extensively both in Israel and across the world to companies in the consumer goods, hi-tech, drug, and banking industries.

Kellogg School of Management
Visiting Professor of Marketing

Areas of specialty are marketing strategy, new product development and marketing research. Prof. Maoz is the Head of MBA programs at the Ono Academic College in Israel and teaches Marketing (New Products and Services, Marketing Research) to both regular MBA students and Executive MBA students at Kellogg every summer.

Prof. Maoz is the founder and former academic director of EMBAIM – an executive MBA program in integrative management at the Hebrew University of Jerusalem. He consults and lectures extensively both in Israel and across the world to companies in the consumer goods, hi-tech, drug, and banking industries.

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Biography Professor of Supply Chain Management.   Currently local academic director (London) of the Master in Management programme at ESCP Europe Business School. Previously worked at Audencia Business School in Nantes France as Associate Professor and then Professor involved in the development...
Education PhD, University of Michigan, 1975; MBA, University of Pennsylvania, 1961; BMgtE, Rensselaer Polytechnic Institute, 1960 Career and Recent Professional Awards; Teaching Awards Fellow, Academy of International Business Academic Positions Held Wharton: 1987present (Editor, Wharton School P...