Dave Wieneke

Instructor of Professional Practice at Rutgers Business School


Rutgers Business School

Dave Wieneke is an agency executive and brand marketer who has pushed the edge of new media since it really was new.

He published a chain of technology magazines in the 90s, successfully grew two technology start-ups, and built market-leading digital teams for Thomson Reuters, The Christian Science Monitor, and Sokolove Law.

Dave currently directs the Digital Strategy practice for Connective DX, a digital experience agency based in Portland and Boston. He has taught graduate courses in mobile strategy, digital business transformation, and social branding.

Dave also writes for eConsultancy and AdAge, and you can find him tweeting at @UsefulArts and blogging on the future of digital marketing at www.UsefulArts.us.


Courses Taught

Read about executive education

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