Campbell Butler

Creative Director at Future London Academy

Biography

Future London Academy

Campbell is cofounder of Lovework Studio with Robyn Butler. It’s a new studio based in Brisbane that is focused on designing brands and digital experiences that people love. It combines brand strategy with graphic power. Their teams are made from an international network of strategists, designers, artists, animators, coders and photographers that can solve any brand challenge, in any timezone.

Campbell has 18 years of international design experience and has worked in some of the worlds leading branding agencies. He was previously the leading Creative Director of DesignStudio London for four years. He was responsible for setting the creative vision, inspiring clients and expanding the team (now 85+ staff). Before DS Campbell was Design Director at Wolff Olins for seven years. He led the charge for digital and experiential design and worked on a wide range of massive projects from telcos to technology companies.

Campbell's projects at DesignStudio include One Football, Arc, The Out, GetYourGuide, Alan, OLX, Scout 24, Panasonic, Virgin, World Athletics, Riot Games and Depop. Before DesignStudio, Campbell led branding projects at Wolff Olins for Skype, EE, Oi, Telia, Orange, Hive, Meraas and PwC

Over the years he has collaborated with leading thinkers, artists and developers to design some of the worlds most ambitious brands in travel, automation, media, technology, health, fashion, finance, sport and charity. He is full of energy and strives to have a positive influence on the world through every project he is involved with. He is experienced in both brand strategy and design. Projects are always underpinned by strong ideas and clear business objectives. For branding projects, Campbell helps brands create a powerful story and holistic toolkit including verbal, visual, physical and digital elements. He also loves logos.

Campbell has received a host of international awards and recognition over the years including D&AD pencils, Transform Awards and Cannes lions. Most recently OneFootball was awarded best logo design in 2020 by the famous branding blog ‘Brand New’.

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