Barry Cross
Assistant Professor and Distinguished Faculty Fellow of Operations Strategy at Smith School of Business
Biography
Smith School of Business
Assistant Professor and Distinguished Faculty Fellow of Operations Strategy
Barry Cross is an expert and thought leader in innovation, execution and operations strategy. He joined Smith School of Business after nearly 20 years in the automotive and manufacturing sectors with Magna, Autosystems and DuPont, where he led many key strategic initiatives, including nearly 30 program launches in North America, Asia, Latin America and Europe.
- Business Prof, Speaker, Consultant and Executive Advisor in areas of Lean, Innovation, Operations Strategy and Execution
- Best-selling Author of numerous articles and 3 books, including "Lean Innovation" (2012), and "Simple" (2017); Co-author of "Project Leadership" (2014)
BBQ aficionado and storyteller
Subject: Operations Management and Technology, Operations Strategy
Videos
Barry Cross on the Role of Customers in Strategy
Accelerated MBA - Lecture with Barry Cross
Read about executive education
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