Ashwani Monga

Ashwani Monga (Ph.D., University of Minnesota) is Professor of Marketing and Vice Dean for Academic Programs and Innovations at Rutgers Business School. For the inaugural Marketing Science Institute (MSI) Scholar Awards of 2018, Ashwani was among 34 faculty members worldwide who were recognized by the MSI for excellence in Marketing scholarship. He has also received the 2018 Young Alumni Achievers Award from his MBA alma mater, Indian Institute of Management, Ahmedabad. In addition, he has received several teaching awards, and has been honored with outstanding reviewer awards from the Journal of Consumer Research and the Journal of Consumer Psychology.

Ashwani heads academic programs for around 10,000 students across the three units of Rutgers Business School: Newark Undergraduate, New Brunswick Undergraduate, and Graduate Programs (which includes several Master’s and MBA programs). In addition, he conducts research on biases in consumers’ judgments and decisions, with a focus on the psychology/economics of time and money (e.g., how consumers value their time, how they spend time differently from money, and how time influences consumers’ patience and self-control). His research has been published in the most prestigious journals of Marketing, and the media frequently cover his research and his opinions on business issues. He is an Associate Editor at the Journal of Consumer Research and the Journal of Consumer Psychology; and is on the Editorial Review Boards of the Journal of Marketing, the Journal of Marketing Research, and the International Journal of Research in Marketing. Ashwani’s teaching spans the undergraduate, M.B.A., Ph.D., and Executive Education programs. He has contributed to doctoral education by teaching seminars, chairing dissertation committees, serving as a doctoral program coordinator, and organizing dissertation proposal competitions for the Society for Consumer Psychology.

Academic degrees

Ph.D., University of Minnesota