Indian Institute of Management Bangalore

Strategic Analysis for Competitive Advantage

Available dates

Jan 27—31, 2020
5 days
Bengaluru, India
INR 100000 ≈USD 1395
INR 20000 per day


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About the course

Strategic decision making is critical for a firm’s success in a liberalized and globalized environment. Its significance is even greater in the current economic context. To develop effective strategies, managers have to constantly assess their resources and competencies, analyze their competitor moves and critically assess their fast changing business context.


The programme aims to develop in the participants a good understanding of the important analytical techniques used for strategy formulation in companies and their applicability in different contexts to enable them to become effective strategists and organization builders within their organization.


The key areas to be covered include the analytical, behavioural and creative aspects of strategy formulation and implementation at the business unit level. The case method will be used extensively to cover the broad areas below:

  • Managing the Firm Strategically
  • Creating Organizational Vision
  • Resource and Competence Analysis
  • Industry and Competitive Analysis
  • Analyzing Industry Structural Change
  • Financial Analysis for Competitive Advantage
  • Analyzing Competitive Position & Dynamics
  • Analyzing Strategy at Business / Functional Levels
  • Generating and Sustaining Competitive Advantage at the Business level

Trust the experts

Ganesh N Prabhu

Professor Prabhu's areas of research and teaching are product innovation, strategic management and entrepreneurship. He has published in leading journals like the Academy of Management Review and Research Policy and was invited to be on the editorial board of the Journal of Management, US. Teach...


PD Jose

Professor Jose teaches core courses on strategy and electives on Corporate Environmental Management, Sustainable Enterprises and Understanding Corporate Failures. He has been a visiting faculty at Cardiff Business School, IIM Kozhikode, and Gothenburg School of Business, Economics and Law at the ...


Course reviews

Manager from India 2015

Course quality: good
Instructors: very good
Other (e.g. materials, infrastructure): good

Susnato S, Executive from India 2008

Course quality: very good
Instructors: very good
Other (e.g. materials, infrastructure): good
Industry:human resources

Arupendra D, Operations Executive from Bangladesh 2014

Course quality: excellentVery Applicable Learnt new tools Absolutely
Instructors: very goodCross industry experience Mostly Made us solve case studies
Other (e.g. materials, infrastructure): very goodPlenty Quite a bit
Primary takeaway: Evaluate financial parameters of an organization or an industry to understand competition and strategy
Things to improve: A basic course on finance to make us literate enough on ROIC and other financial measures that defines value creation and hence strategy

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