Search Engine Optimization (SEO) Seminar

DePaul University

How long?

  • 2 days
  • in person

DePaul University

Disclaimer

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Full disclaimer.

Who should attend

This seminar is designed for anyone looking to understand the complex world of SEO and the methodologies and tactics used to ensure your content/information is properly indexed and found within the search engines. If you work in e-commerce, marketing, and/or content creation, this seminar will enhance your skill set. Online business owners, small business owners or non-profits looking to gain visibility on the World Wide Web will also benefit from this seminar's content.

About the course

In this seminar, you will gain an overall understanding of the search engine landscape and Search Engine Optimization (SEO) as well as how search engines work and the difference between mobile, desktop and voice search. In addition, you will learn the fundamentals of SEO including keyword research, content creation and the importance of linking. You will acquire the core foundations for best practices of technical SEO such as crawlability, page speed and schema markup. This seminar will also provide insight into tracking and reporting on your SEO efforts.

Experts

Christian Kanellakes

Chris Kanellakes has over ten years of experience in search marketing. His past roles involved managing and overseeing multi-million dollar SEO and SEM campaigns for national clients, including Gatorade, Discover Card and Sears. In addition to his daily management responsibilities, Kanellakes als...

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Search Engine Optimization (SEO) Seminar at DePaul University

From  $425

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Disclaimer

Coursalytics is an independent platform to find, compare, and book executive courses. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university.

Full disclaimer.

Because of COVID-19, many providers are cancelling or postponing in-person programs or providing online participation options.

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