Yuecheng Yu

Research Fellow

Biography

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I am an experienced educator and active researcher in information systems. My research interests include consumer behavior in electronic markets, knowledge sharing in online communities, cloud computing, and business analytics. My research has been published in premier IS journals including the International Journal of Electronic Commerce, Communications of the AIS, Information Systems and E-Business Management and conference proceedings (HICCS, AMCIS, ICEC).

Education

  • Doctor of Philosophy (Ph.D.) Baruch College, City University of New York (CUNY) (2004 — 2012)
  • Master of Business Administration (MBA) City University of New York-Baruch College - Zicklin School of Business (2004 — 2008)
  • Master of Philosophy (MPhil) The Hong Kong University of Science and Technology (2001 — 2004)

Companies

  • Senior Research Fellow JD.COM (2017)
  • Research Fellow Nanyang Technological University, Singapore (2015 — 2016)
  • Research Fellow Singapore Management University (2013 — 2015)
  • Adjunct Assistant Professor Baruch College (2012 — 2013)
  • Research Assistant, Statistical Consultant, & Adjunct Lecturer Baruch College (2004 — 2012)

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