Xu Li

Xu Li is an assistant professor of strategy at ESMT European School of Management and Technology. Xu joined ESMT in September 2015 from London Business School, where he received his PhD in strategy and entrepreneurship. In 2012, he was a visiting PhD in management at the Wharton School, University of Pennsylvania. He is the recipient of the DIIE PhD Stipend Award of Deloitte Institute of Innovation and Entrepreneurship and the Fellowship for Doctoral Students of London Business School. Prof. Li received his master’s degrees from Columbia University and Carnegie Mellon University.

Education

• PhD (London Business School)
• MS (Carnegie Mellon University)
• MS (Columbia University)
• BS (Peking University)

Research

Xu's research lies at the intersection of strategy and organizational theory. Specifically, he studies the performance impact of product innovation. Integrating insights from both the firm’s and the customer’s perspectives, he intends to advance the conceptual clarity on when innovation is beneficial and when it is less useful, or even detrimental, to firm performance.

Teaching

Strategic management, innovation, and organizational theory.

Expertise

Topics

business strategy, innovation (incl. strategic innovation, technology-enabled innovation)

Languages

Mandarin, English