Vin Hoey

Managing Director at Strategic4sight / Adjunct Professor Of Marketing

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Biography

Vin leads cutting-edge nonprofit strategic planning, research, marketing, branding and governance consulting services. A senior executive with extensive nonprofit and business leadership experience, he is passionate about serving nonprofits and teaching/mentoring the next generation of leaders. He brings a perspective of nonprofit board and senior staff experience to fuel success for causes.

He led a Social Enterprise Fundamentals Workshop at the Meals on Wheels national conference and annually leads social enterprise workshops on How to Develop a Business Plan and How to Develop Social Enterprise Sales and Marketing. His consulting services have included assessing business opportunities and developing business and marketing plans to launch a new nonprofit social enterprise.

Throughout his career, Vin has gained deep nonprofit board experience by providing significant volunteer leadership on the boards of directors of 21 different local, national and international nonprofit organizations in various cities, serving as board chair for seven nonprofits.

Vin loves teaching and has taught at SMU, UNT and DePauw University. He regularly teaches Nonprofit Marketing for CNM in Dallas and has taught integrated marketing for Fortune 1000 firms for the Association of National Advertisers.

He served as Senior Vice President of Brand Strategy and Communications for the United Way of Metropolitan Dallas, gaining nonprofit senior staff and fundraising campaign experience. His long career with ExxonMobil included a variety of local, national and global experience in senior corporate and marketing communications leadership positions. He earned an MBA from Carnegie Mellon University, a BA from DePauw University, and more recently completed a Nonprofit Governance Certificate from the University of Texas at Dallas.

He serves on the board of Heart House and the Advisory Councils of Project Transformation North Texas and the Social Enterprise Alliance of North Texas. As a team member at the UT Dallas Institute for Excellence in Corporate Governance, he is helping develop a new Governance Capital model that provides valuable insights for nonprofit governance. Vin and his wife Carol enjoy cooking together, bird watching, travel, and time with family and friends.

Companies

  • Managing Director Strategic4sight, Inc. (2004)
  • Part-time Assistant Professor DePauw University (2022 — 2022)
  • Adjunct Professor Of Marketing SMU Cox School of Business (2021 — 2021)
  • Faculty Member CNM (2012 — 2020)
  • Adjunct Faculty Association of National Advertisers (2015 — 2019)
  • Adjunct Professor Southern Methodist University (2014 — 2016)
  • Adjunct Professor University of North Texas (2011 — 2013)
  • Senior Counselor QMobius (2010 — 2011)
  • Senior Vice President of Brand Strategy and Communications United Way of Metropolitan Dallas (2007 — 2009)

Education

  • Certificate in Nonprofit Governance The University of Texas at Dallas (2017)
  • MS in Industrial Administration (now called an MBA) Carnegie Mellon University - Tepper School of Business
  • BA DePauw University

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