Ton van Asseldonk

at THNK School of Creative Leadership

Schools

  • THNK School of Creative Leadership

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Biography

THNK School of Creative Leadership

Owner at TVA Developments

My experience and deep interests:

I am based in: Eindhoven

 

I am a researcher and strategic consultant. My aim is to use complexity to build solution-benefits for real people. Together with Roland Kupers, I explained how order and meaning can arise from interactivity without central planning and control. Crossing a roundabout is more efficient than a system of traffic lights. There have even been positive experiments with no signalization at all.

 

In cooperation with companies like AHOLD, Ton developed his theory on Mass Individualization. Since his ground-breaking thesis in 1998 he has applied these insights to large scale transformations in many Dutch/international companies and organizations.

Read about executive education

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