Senthil Veeraraghavan
Professor of Operations, Information and Decisions at The Wharton School

Schools
- The Wharton School
Expertise
Links
Biography
The Wharton School
Senthil Veeraraghavan researches on the role of Information and Uncertainty in Operations Management, using Theory and Data Analysis. His current research is on Operational implications of consumer reactions to Dynamic Pricing.
His research has appeared in Management Science, Operations Research, Manufacturing and Service Operations Management and Production and Operations Management jounals. In 2013, his paper on Quality Speed Tradeoff issues in services won the first award for Best paper in Operations published in Management Science.
Currently, Senthil teaches Operations Strategy, for which he has received several Wharton Excellence in Teaching Awards (20132016).
Senthil graduated from Indian Institute of Technology, Bombay and received his Phd from Carnegie Mellon University.
Research Interests:
empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management.
Awards and Honors
- 2016 MBA Core Curriculum Teaching Award:, 2016
- 2016 Teaching Commitment and Curricular Innovation Award, 2016
- MBA Excellence in Teaching Award, 2015
- Management Science Best Paper in Operations Award, 2014
- Excellence in Teaching Award, 2013
- Dean’s Research Grant, 2011
- Management Science Distinguished Service Award, 2010
- Management Science Meritorious Service Award, 2009
- MSOM Distinguished Service Award, 2008
- Fishman-Davidson Center Research Grant, 2007
- Wharton MACK Center Grant, 2007
- Finalist of the INFORMS JFIG paper competition, 2007
- Wharton WeBi Grant, 2006
- William W. Cooper Dissertation Award, 2004
- Best Student Teacher Award (CMU), 2004
- Carnegie-Bosch Grant, 2004
- Wharton Teaching Excellence Award 2019, 1970
Videos
Is Dynamic Pricing a Hit?
EC'21: Fulfillment by Platform: Antitrust and Upstream Market Power
Dynamic Pricing: Promise and Potential
Read about executive education
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