Sasha Strauss

Adjunct Professor of Marketing at USC Marshall School of Business


USC Marshall School of Business


Corporations, non-profits, universities, and religious institutions call on Sasha’s company to help create and communicate their brand’s reason to believe. Sasha Strauss is a branding industry veteran, with two decades leading brand strategy programs worldwide. In 2006, Sasha founded Innovation Protocol, a brand consultancy headquartered in Los Angeles, with staff in San Francisco and New York. As chief of Innovation Protocol, Sasha and his team advise organizations on how to tell their unique stories through branding. Their clients have included organizations like Google, Disney, Amgen, the Roman Catholic Church and the Jewish Federation, Homeboy Industries and the Boy Scouts.


Courses Taught

Read about executive education

Other experts

John Mikesell

Education Ph.D. in economics, University of Illinois - Urbana, 1969 MA in economics, University of Illinois - Urbana, 1965 B.A. in economics (cum laude), Wabash College, 1964 Courses Public Budgeting and Finance Seminar in Revenue Theory and Administration Biography John L. Mikesell is an exp...

Charles J Skender

Academic Area: Accounting Teaching / Research Interests Auditing, Corporate Financial Reporting, Financial Accounting, Financial Statement Analysis, Managerial Accounting Bio C. J. holds academic degrees from Lehigh University and Duke University. He worked as an auditor for the Philadelphia of...

Anitra Guddal Figenschou

RESEARCH REPORTS Gran, Anne-Britt; Gaustad, Terje; Molde, Audun; Figenschou, Anitra Guddal. Digitalt kulturkonsum - en norsk studie. Oslo: Handelshøyskolen BI 2012 ;Volume 2.140 p. Forskningsrapport, BI(2) BI ACADEMIC DEGREES 2011 BI Norwegian Business School Master WORK EXPERIENCE ...

Looking for an expert?

Contact us and we'll find the best option for you.

Something went wrong. We're trying to fix this error.