Robyn Ashton

Marketing Technology Executive / Agile Instructor at Peter B. Gustavson School of Business


Peter B. Gustavson School of Business

Executive with an Ivy League MBA and 15+ years of experience in information technology, digital marketing, financial services, and business services. I am a passionate analytics translator bridging business requirements and data. I embrace innovation, change, and bringing closure to complex cross-functional projects. I have focused my career on delivering value, empowering and engaging team culture, and creating impact beyond the business.

My team's products have enabled the execution of over 1,200 white label digital programs. Together we've helped brands connect with millions of customers. I've been fortunate to have managed multiple international merger and acquisition initiatives, lead various cross-functional teams, optimized digital products and processes, and operationalized new lines of businesses. I was the Product Manager for digital marketing platforms built for global brands, including Verizon, P&G, Anheuser-Busch InBev, Kellogg’s, Snipp Interactive, and Hip Digital Media.

I trained in account management and client service at the Royal Bank of Canada, a 90,000 employee B2C and B2B organization where I managed high-value clients. At Rentokil Initial, a 36,000 employee business services company, I learned B2B sales. Rentokil gave me experience closing sales with global brands like Telus, a 59,000 employee telecommunication company. My experiences at these global organizations inform the solutions I bring to smaller digital firms.

My best networking happens on a group ride, and the ideal way for me to think through complex problems is on a long run after work.

Courses Taught

Read about executive education

Other experts

Looking for an expert?

Contact us and we'll find the best option for you.

Something went wrong. We're trying to fix this error.