Rob Waiser

Assistant Professor of Marketing at London Business School

Schools

  • London Business School

Links

Biography

London Business School

Rob Waiser conducts research in sales and marketing management, with areas of particular focus including incentive compensation and the effects of budgeting on managerial decision making. He primarily uses analytical models, as well as economic experiments, to better understand firm behaviour under practical constraints.

Prior to entering academia, Rob spent nine years as a management consultant with ZS Associates, working with over 40 client organisations on a wide range of sales and marketing management issues.

Before joining London Business School, Rob completed his PhD studies in Marketing at the University of Toronto. He also holds a Bachelor of Mathematics from the University of Waterloo.

Experience

  • London Business School
    • Assistant Professor Jul 2016 –
  • Rotman School of Management
    • PhD Candidate (Marketing) Aug 2011 – Jun 2015
  • ZS Associates
    • Manager Jan 2003 – Aug 2011
  • Communication Security Establishment
    • Cryptanalyst (Intern) Jan 2001 – Aug 2001

Education

  • University of Toronto - Rotman School of Management Doctor of Philosophy (Ph.D. Marketing (Quantitative Modeling) 2011 – 2016
  • University of Waterloo Double BMath Statistics; Combinatorics & Optimization 1997 – 2002

Read about executive education

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