Peggy Poo-Pun Siu Kay

Peggy Poo-Pun Siu Kay holds a BA degree with Honours and High Distinction in Design from University of Illinois, Chicago, USA and a MA Degree in Communication Arts from University of Wisconsin, Madison, USA. She started her career as a graphic designer in New York City. She later spent twelve years as senior TV Producer/Director and later as Executive Producer at Singapore Broadcasting Corporation. She has more than ten years of teaching experience in design and moving images and is presently a Lecturer at the School of Art, Design and Media, Nanyang Technological University. Courses she conducted include “Aesthetic and Creative Use of the 2D Media”; “Creative Design in Communication and Marketing”; “Aesthetic and Creative Techniques in the Moving Images”; and “Creative Thinking in Design Solutions”. Her research papers and interests focus on visual literacy, visual language, visual communication, creative thinking in design and collaborative learning. Her paper “Inculcating Visual Literacy to Meet the Professional Needs of Engineering Undergraduates” won her the Silver Award for Best Paper.