Nina Helene Ronæs

Lecturer - Department of Marketing at BI Norwegian Business School

Schools

  • BI Norwegian Business School

Links

Biography

BI Norwegian Business School

My field is marketing, consumer behavior and service marketing. I develop subjects and teach (both day students and online students). I think it is important that research in these fields are relevant for the subjects and that this is communicated in an appropriate and inspiring way. There are many ways to communicate. New technology provides great opportunities in digital literacy and digital learning. Flipped classroom and Blended learning is therefore central to my teaching method.

I have won several awards both locally and nationally for outstanding teaching. I addition, my online course in consumer behavior has become one of Europe's first course to be accredited by EFMD.

ACADEMIC DEGREES

1994 Strathclyde University, Glasgow, Skottland Master Cand. Scient.

WORK EXPERIENCE

  • 2006 - Present BI Norwegian Business School Lecturer
  • 2005 - 2006 BI Norwegian Business School Adjunct Lecturer
  • 1994 - 1996 Inter Nor Hotels Product manager

RESEARCH REPORTS

Haugnes, Tor; Swanberg, Anne Berit; Ronæs, Nina Helene. 

Hvordan engasjere studentene? BI LearningLab: En idebok med eksempler. Handelshøyskolen BI: BI LearningLab og Alpha Forlag 2012 (ISBN 9788293082248) 109 p. BI

MEDIA CONTRIBUTIONS

Ronæs, Nina Helene. 

Radio P2. Uttaler meg om REMA 1000 sin nye Æpp og forbrukeratferd!. Radio P2 [Radio] 2017-01-12 BI

Ronæs, Nina Helene. 

Reklame BI, publisert på BI`s Facebook sider og Youtube: «BI forklarer…». Ego har voice-over og er medprodusent.. BI sine Facebook sider og youtube [Internet] 2017-01-26 BI

Ronæs, Nina Helene. 

TV2: Matkontrollen: jeg deltar i en reportasje om prising av oster og forbrukeratferd. TV2 [Journal] 2017-01-26 BI

Ronæs, Nina Helene. 

Edsurge News: https Jeg uttaler meg om “Using Chat-bots to engage students». Edsurge News [Journal] 2016-12-07 BI

Ronæs, Nina Helene. 

Edsurge News: Jeg uttaler meg om “Using Chat-bots to engage students» (desember 2017). Edsurge News [Journal] 2016-12-07 BI

Ronæs, Nina Helene. 

Medieuttalelse i Shifter.no Chat-bot i undervisningen. Shifter: http://shifter.no/ [Journal] 2016-09-26 BI

Ronæs, Nina Helene. 

TV2 hjelper deg: Ego deltar i en reportasje om Black Friday (November 2016). TV2 hjelper deg [TV] 2016-11-25 BI

Ronæs, Nina Helene. 

Uttalelse i Opdalingen.no om Black Friday og forbrukeratferd. Avis [Newspaper] 2016-11-24 BI

Ronæs, Nina Helene. 

uttalelser i Moss Avis.no om Black Friday og faktorer som bidrar til endret atferd. Avis [Newspaper] 2016-11-20 BI

Ronæs, Nina Helene. 

Uttalelser i Romerikets Blad (nettutgave) om Black Friday og forbrukeratferd. Romerikets Blad nettutgave [Newspaper] 2016-11-24 BI

Ronæs, Nina Helene. 

Uttaler meg i DN.no om å gi Robot-hjelp til studentene. DN.no [Newspaper] 2016-06-30 BI

Ronæs, Nina Helene. 

Uttaler meg i Drammens tidene nettavis om Black Friday. Drammens Tidene [Newspaper] 2016-11-24 BI

Ronæs, Nina Helene. 

Uttaler meg om Forbrukeratferd og Black Friday i Gjengangeren (e-avisa). Avis [Newspaper] 2016-11-24 BI

Ronæs, Nina Helene. 

Uttelelser i Gjengangeren (e-avisa) om Forbrukeratferd og Black Friday. Avkis [Newspaper] 2016-11-24 BI

SCIENTIFIC ARTICLES

Ronæs, Nina Helene; Lorentzen, Bengt Gunnar; Silseth, Pål Rasmus; Lervik-Olsen, Line. 

Klagehåndtering i norske bedrifter : noen observasjoner og forslag til tiltak. Magma - Tidsskrift for økonomi og ledelse 2016 ;Volume 19.(8) p. 60-67 BI NHH

CONFERENCE PAPERS

Ronæs, Nina Helene; Lervik-Olsen, Line. 

Log off the mobile, log on to life?. Frontiers in Service Conference 2017; 2017-06-23 - 2017-06-25 BI

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