Nan Guo
Program director at ESMT at ESMT
Biography
ESMT
Nan Guo is a program director at ESMT since 2018. Before joining ESMT, She was on the frontline of market entry projects for German corporates, medium-sized companies and a startup in higher education into the Chinese market. She played a key role in bringing German products and services to the Chinese market and has rich experience in building up intercultural teams and prepare organizations for its market expansion. Her recent projects include executive education programs on innovation & digitization for both German and Chinese clients.
Her focus is to help executives develop the right market expansion strategy, understand China, new businesses and succeed in leading multinational teams.
Research
market expansion, organizational readiness for new markets
Expertise
Topics
business strategy, consumer behavior, intercultural management, leadership, leadership development, negotiation, networks, strategic marketing, team building Industries automotive, education, professional services, retail
Areas
Asia, Europe, Eastern Asia
Languages
Mandarin, German, English
Education
- Bachelor of Economics (Beijing Foreign Studies University)
- BA (Beijing Foreign Studies University)
Courses Taught
Read about executive education
Other experts
Frank Gunter
Teaching: Professor Gunter has received four major awards for excellence in teaching including the 2016 Richard and Christine Staub Award. His service course is Eco 1, Principles of Economics. He also teaches Economic Development, and the Political-Economy of Iraq to undergraduates as well as the...
Richard Block
Richard Block joined the faculty as an adjunct professor in the fall of 2006. He teaches graduate courses in Financial and Managerial Accounting and Accounting Information Systems. Currently, Mr. Block is the Consulting CFO to a family-owned and recently sold $225m residential and commercial heat...
Brian Cathcart
Biography: Brian Cathcart does corporate communications and PR for GLOBIS Corporation, serving as Editor-in-Chief for GLOBIS Insights and Program Coordinator for the G1 Global Conference. As part of the GLOBIS Faculty, he teaches courses in Critical Thinking and English Management Training. Mr. C...
Looking for an expert?
Contact us and we'll find the best option for you.