Lisa Cavanaugh
Associate Professor of Marketing and Behavioral Science at Sauder School of Business

Biography
Sauder School of Business
Research Interests
- Emotions
- Relationships
- Self and Identity
- Social Influence
- Prosocial Consumption
Selected Recent Publications
- Cavanaugh, Lisa A. (2016), “Consumer Behavior in Close Relationships,” Current Opinion in Psychology, 10, 101-106.
- Cavanaugh, Lisa A., Francesca Gino, and Gavan J. Fitzsimons (2015), “When Doing Good Is Bad in Gift-Giving: Mis-predicting Appreciation of Socially Responsible Gifts,” Organizational Behavior and Human Decision Processes, 131, 178-189.
- Cavanaugh, Lisa A., James R. Bettman, and Mary Frances Luce (2015), “Feeling Love and Doing More for Distant Others: Specific Positive Emotions Differentially Affect Prosocial Consumption,” Journal of Marketing Research, 52(5), 657-673.
- Cavanaugh, Lisa A., Deborah J. MacInnis, and Allen Weiss (2015), “Perceptual Dimensions Differentiate Emotions,” Cognition and Emotion.
- Cavanaugh, Lisa A (2014), “Because I (Don’t) Deserve It: How Relationship Reminders and Deservingness Influence Consumer Indulgence,” Journal of Marketing Research, 51(2), 218-232.
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