John Semple

Bio

John Semple is currently the Charles Wyly Professor of Management Information Systems (MIS) at the Southern Methodist University (SMU) Cox School of Business.  He joined the Cox School in 1996 and teaches courses in statistics, decision analysis, revenue management, and spreadsheet modeling.  His research uses analytical models to address a broad range of business topics, and his papers have been published in the leading academic journals, including Operations ## Research, Management Science, and Marketing Science, among others. He has twice won the Cox School of Business "## Research Excellence Award".  In the classroom, he has been recognized for outstanding teaching in the MBA program five times, won the "Distinguished MBA ## Teaching Award" twice, the "Boghetich Family Distinguished ## Teaching Award" twice, the "Eugene T. Byrne Endowed Faculty Innovation Award", the "Most Valuable EMBA Professor Award", and the "Distinguished BBA ## Teaching Award".  He served as chairman of information technology and operations management (ITOM) from 2009-2012.

Recent Papers

Choosing an N-Pack of Substitutable Products (with Ed Fox and Laura Norman)
Paper
Accompanying Excel File

Teaching

ITOM 6202 Management Decision Analysis
ITOM 6214 Advanced Management Decision Analysis
ITOM 6220 Revenue Management
BA 6050 Decision Modeling
MAST 6201 Managerial Statistics