John Barker

Lecturer at Fisher College of Business

Schools

  • Fisher College of Business

Links

Biography

Fisher College of Business

Courses

BUSML 7214 Cross Channel Marketing

Examines the unique challenges of bringing a service brand to life across multiple channels. Understanding the methods, processes and approaches to creating holistic experiences that resonate with the target audience is covered. Prereq: MBA 6252 or 6253.

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